Horizon Zero Dawn
Art direction, packaging design and marketing campaign for a major new first party IP from Sony Interactive Entertainment
Horizon Zero Dawn is a new flagship IP for Sony Interactive Entertainment, and one I was lucky enough to be involved in from its inception. Collaborating closely with the development studio (Guerrilla Games), I produced the usual packaging and marketing campaign elements, as well as packaging for various special editions of the game. The jewel in the crown was art directing and producing the Collector's Edition, housing a resin statue and many other extra elements - one of the best received premium sets that Sony has ever released.
